Safeguard and maintain a good reputation and image of the university through various promotional means and channels to facilitate the realisation of the university’s objectives and missions.
- To promote a positive image of UM, safeguard and enhance the reputation and position of UM;
- To develop and maintain good relations with the community through effective communication and interaction with the public;
- To maintain good media relations and to release the latest information about the university in a timely manner;
- To assist the university in devising media plans and to provide advice on the related strategies to UM’s top management;
- To organise large-scale events to promote UM’s development and enhance its academic status locally and internationally;
- To provide professional protocol and hospitality services for the VIPs of UM;
- To enhance internal communication, devise guidelines on protocol and media issues for internal units, and provide professional advice and training on public relations.
CO provides various services to enhance internal and external communication as well as to promote a good image of the university.